EXPERTISE


» Market Sensing

» Insight Generation

» Insight Translation

» Concept Creation

» Concept Evaluation          

» Business Approach Definition

» Managing Business Approaches


JOHN AIMS TO SUPPORT BRANDS:

»Develop Business or Program Strategies

»Create Market-oriented Product Concepts

»Craft  appropriate  Marketing  Messages

»Manage to Create Barrier to Competitors

»Managing Declining Markets & Relevance

 OTHER SKILLS

Working with SMEs

Knowledge of Nigerian-Geographies

Use of: English, Words, Presentation, Spreadsheet.